Custom software for wholesale & distribution

Software that keeps your operation moving.

We design and build tools for stock, orders, and reporting—and connect the systems your team already uses. Start with one workflow that costs time or creates mistakes, then expand as your business needs.

Designed for daily use. Built to maintain and improve.

Book a Workflow ReviewSee EasyAccounts

A free 30-minute conversation about your current process and practical next steps.

Founder’s own product · EasyAccounts

Built for a real wholesale operation— maintained for daily use.

Usama built EasyAccounts for his family's wholesale textile business to replace spreadsheets and fragile backups with stock, order, and reporting numbers the whole team can check. It is the clearest example of how we work: close to the people using it, and improved as the business changes.

Live branches in production
12+
In production
4 years
Transactions processed
90,000+
Payments recorded
50,000+
Access permissions
189+
Read the EasyAccounts case study
EasyAccounts product cost trace report, following a product's cost through its stock movements
Sound familiar?

Spreadsheets made sense. Until they didn't.

Most operations don't break all at once. The same few manual steps just cost a little more time — and create a few more mistakes — every month the business grows.

Orders typed in twice

The same order is re-entered from email or WhatsApp into a spreadsheet, then again into accounting — and each copy is a chance for a mistake.

Stock nobody fully trusts

Sales, warehouse, and admin each have a different view of what is available, so someone has to check before every promise to a customer.

Reports built by hand

Someone exports, cleans, and reconciles numbers before the owner can make a decision — and by then they are already out of date.

Handoffs that fall through the gaps

Order status moves between sales, warehouse, and dispatch through messages, notes, and memory, so work stalls without anyone noticing.

Where to start

Start with one workflow that needs to work better.

Choose a recurring problem—order handoffs, stock lookup, quote preparation, reporting, or another defined process. We map the steps, check the systems involved, and scope an improvement your team can use in daily work.

Defined Workflow BuildNot sure yet? Workflow Assessment
All services, including larger builds and ongoing support →

What you get

  • Agreed workflow and boundaries
  • Necessary UI/UX
  • Scoped integrations
  • Acceptance checks with users
  • Deployment and handover
  • Launch-support terms
Practical AI automation

AI where it helps— with a person where it matters.

For repetitive work between your systems, AI agents can take on routine steps. We define what needs human approval, connect only the systems involved, and recommend a simpler integration when it does the job just as well.

Illustrative capabilities — scoped to your workflow and systems

Enquiry qualification

Collect details, classify the enquiry, and route it to the right person.

Human boundary
Staff handle exceptions and commercial commitments.

Quote preparation

Extract the requested items and prepare a draft quote using approved data.

Human boundary
Staff approve price and quote before anything is sent.

Order-status assistance

Retrieve the status information a customer is permitted to see.

Human boundary
Missing, conflicting, or uncertain information is escalated to a person.

How we scope, test, and measure AI automation →
Built to last

Built for daily use— and the changes that come next.

01

Ownership

Agreed code, documentation, and account access are handed over so your business retains control.

02

Maintainability

We use established technology and document the decisions another engineer will need to understand.

03

Usability

Key workflows are designed and reviewed with the people who will use the system.

04

Continuity

Launch support is included as scoped. Ongoing maintenance and improvements are available separately.

The Process

How the engagement works.

Clear scope, agreed milestones, and changes approved before additional work begins.

  1. 01

    Introductory call

    Free

    A free 30-minute conversation about your current process, what it costs you, and practical next steps — including whether an existing product would serve you better.

  2. 02

    Scope review or workflow assessment

    Paid, if needed

    If you already have an adequate specification, we review it and move to a proposal. If the workflow still has open questions, we recommend a paid, separately scoped workflow assessment first.

  3. 03

    Scoped implementation

    Scoped & priced

    A written proposal with clear scope, agreed milestones, and changes approved before additional work begins. We design and approve the key user journeys before building each phase.

  4. 04

    Launch & support

    Included

    Deployment and handover of agreed code, documentation, and access. Two weeks of launch support are included; ongoing maintenance is available separately.

Selected Work

Selected engineering work.

Alongside EasyAccounts, Usama has engineered production platforms for other companies. Each project is labelled with how he was involved, and its case study describes his exact contribution.

Canonical Academy purchase flow

Founder’s engineering work · in-house at Canonical

Canonical Academy

The certification and learning platform for Canonical — the team behind Ubuntu, one of the world's most-used operating systems.

View Case Study →
Xenia template builder interface

Founder’s engineering work · employed at Xenia

Xenia

An operations platform for multi-location teams — tasks, checklists, and audits in one place, so nothing slips between sites.

View Case Study →
Hirecinch applicants dashboard

Founder’s engineering work · employed at Hirecinch

Hirecinch ATS

A hiring platform that puts candidates, feedback, and decisions in one place — so teams hire together instead of over email.

View Case Study →
The Team

The people responsible for your project.

TechTrinity is led by Usama Nadeem, Founder & CEO, who built EasyAccounts and has engineering experience at canonical. You work directly with the people responsible for the project—no account-management layer between you and the work.

More about the founder and team →
Portrait of Usama Nadeem
01 / 03Systems / Strategy
Portrait — TT/01

Founder & CEO

Usama Nadeem

Engineering experience at Canonical. Built EasyAccounts, his own product, and leads how each client system is scoped, designed, and built.

Portrait of Faiq Khan
02 / 03Brand / Interface
Portrait — TT/02

Design Direction

Faiq Khan

Works across editorial, product, and identity design. Believes screens should feel as considered as print.

Portrait of Abdullah Mujahid
03 / 03Infra / Reliability
Portrait — TT/03

Systems Engineering

Abdullah Mujahid

Distributed systems and the unglamorous infra that holds them up. Writes in graphs, ships in receipts.

Built with React, Next.js, Node.js, Django & PostgreSQL

Questions

Before you get in touch.

Can you work with our existing software?

Often, yes. Before committing, we check which integrations, exports, and access your current tools actually offer. Where a system can’t be connected reliably, we tell you and suggest a workable alternative.

Do we have to replace everything?

No. A single workflow or integration can be the first phase. Larger systems are delivered as agreed phases, so you only expand when the first piece is proving its value.

How do we start?

With a free introductory call. If your requirements are clear, we move to a scope review and proposal. Paid discovery — a workflow assessment — is only recommended when the process needs further investigation.

About the workflow assessment →
Do we own the work?

The bespoke code, documentation, and account access agreed in your contract are handed over so your business retains control. Third-party services and licences — hosting, SaaS subscriptions, paid APIs — stay under their own providers’ terms.

What happens after launch?

Two weeks of launch support are included. After that, ongoing maintenance and improvements are available under a separate agreement. We don’t offer 24/7 cover or guaranteed uptime.

Ongoing support & improvements →
Do we need AI?

Only where it improves the workflow enough to justify the added complexity and running cost. When a standard integration or simple automation does the job, we recommend that instead.

Practical AI automation →
Do you build MVPs and websites?

Yes. We build focused first versions of B2B products and business websites connected to your enquiry process. Both have their own pages with inclusions and boundaries.

MVP development →
Let's Build

Ready to fix the workflow that keeps slowing your team down?

A free 30-minute conversation about your current process and practical next steps. Prefer to write? Send a message about the workflow you want to improve.

Book a Workflow ReviewSend a Message

We aim to reply within one business day. Or email us at info@techtrinity.ai